Digital Marketing Specialist
The complete foundation for anyone entering digital marketing. This path covers the essential skills across every major marketing channel — from SEO and paid ads to email and analytics — so you can contribute to any marketing team from day one.
What you'll learn
Course content10 modules · 50 lessons
- 1
What is Digital Marketing?
Understand the fundamentals of digital marketing and how it differs from traditional marketing
8m - 2
The Marketing Funnel
Master the marketing funnel stages and how to target each one
10m - 3
Channels & Platforms
Know when to use each digital marketing channel
10m - 4
Target Audience & Personas
Create effective audience personas for targeting
10m - 5
Setting Campaign Objectives
Set measurable campaign objectives aligned with business goals
8m
Ready to start the Digital Marketing Specialist path?
All 50 lessons are completely free. Complete the path, pass the exam, and earn your free verified certificate.
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50 lessons, 10 modules, 25 hours of hands-on learning. 100% free. No credit card. Start in seconds.
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